Swing Tag Artwork Guidelines

Tag Artwork Guidelines 

Simply download templates with the Bleed/Safe Zone/Trim margins already set here!

KEY GUIDELINES INFORMATION:

Based on tag size 50mm x 100mm:

Bleed Guide - (3mm) 56mm x 106mm

3mm of bleed is required on all edges. We cut the ‘bleed’ area off your tags to avoid unsightly white edges on your finished tag. Please make sure your background / images that you require to ‘bleed off’ the tag extends past the trim to meet the bleed margin.

Safe Zone - (3mm Inside Trim) 44mm x 94mm

This is an area inside the 'trim'. This 'don't cross' zone should be kept clear of any borders/text/important items that is not required to bleed off.

Trim - (Finished Cut Tag Size) - 50mm x 100mm

This is where we aim to cut your tags and is the ‘finished size’ of your tag once the ‘bleed’ is trimmed off.

Drill Hole

This indicates the size and position of your drill hole. You can choose from Diameter 3mm, 4mm, 5mm, 6mm & 7mm. Drill Hole positions available are Top Left, Top Centre & Top Right.

Martyn avatar - swing tag printing expert

THIS IS IMPORTANT TO REMEMBER:

Always refer to a tag by viewing it in it’s HANGING POSITION, with the drill hole at the head of the tag. Whenever you create a tag design or view a PDF proof this is the correct process. Understanding this simple tip will help you avoid potential confusion regarding your tag order.

What is BLEED?

Bleed is the area of your artwork that extends past the edge of the tag trim (finished size). This is generally the background of your artwork. The bleed area of your artwork will get trimmed off when we guillotine your tag to its finished size.

Why do we need bleed?

Natural movement of the printed sheets will occur throughout the printing process. Adding bleed to your artwork, will stop unsightly white edges appearing once your tags are guillotined down to their finished size.

How much bleed should I add?

Please add 3mm of bleed on all edges. For example: If your finished tag size is 50mm x 100mm, set your artwork up to 56mm x 106mm (3mm on each side).

what is bleed visual view with comparison images

What is SAFE ZONE?

This is an area inside the 'trim'. This 'don't cross' zone should be kept clear of any borders/text/important items that is not required to bleed off.

What size is the safe zone?

We recommend you keep text/ borders/ important items 3mm away from the trim, your tags finished size. For example: If your finished tag size is 50mm x 100mm, set your safe zone to 44mm x 94mm (3mm on each side).

LOW RESOLUTION

We want you to be thrilled with your printed tag order. If your design looks pixelated or low resolution on screen then you will need to supply it in a higher resolution to achieve a professional printed result.

What is a low resolution image?

Any image below 300ppi should be classed as low resolution. Images taken directly from a website will generally be 72ppi. This may be acceptable for viewing on a computer screen but not for a printing process. Low resolution images cannot be increased in quality unless the original artwork file is used.

PROPORTION

The dimensions of your artwork will need to proportionally fit the tag size you’ve ordered. If we need to amend your artwork to fit the tag size ordered an additional artwork charge may be applicable.

We will place your supplied artwork at 100% in the centre of the artwork canvas. So please ensure you have followed the artwork guidelines to achieve the perfect result.

We have created pre-set templates in all of the shapes and sizes available to buy online. Simply download the template of choice and follow these guidelines step by step.

DRILL HOLE

If you require a double- sided printed tag and you choose a drill hole position of Top Right or Top Left, the drill hole will appear on the opposite corner from the front to the back. So make sure to consider this when creating your artwork. You don’t want your design drilled through!

What is a drill hole?

This is the hole you insert your fastening through to attach to your product. You have many fastening options to choose from. Please make sure to choose a big enough drill hole to suit your fastening needs.

The size and position of your drill hole will be shown on your artwork.

You can choose diameter from: 3mm, 4mm, 5mm, 6mm & 7mm. Available drill hole positions: Top Left, Top Centre & Top Right.

Important: If you require a double-sided printed tag and you choose a drill hole position of Top Right or Top Left, the drill hole will appear on the opposite corner from the front to the back. So make sure to consider this when creating your artwork. You don’t want your design drilled through!

BORDERS

We recommend not to use borders on your design due to the natural movement within a printing and guillotining process. If a border is essential then please make sure it stays within the ‘safe zone’ for a professional finish. Furthermore, if you’re designing artwork for a double-sided printed tag then a border on ‘one side only’ is thoroughly recommended.

borders artwork guidelines in swing tag design

CORNERING

You may require the addition of bespoke cornering on your printed tag. This subtle process can make a big impact when combined with a great artwork design. Choose from 2mm & 7mm rounded corners or the more traditional luggage corners, also known as 45°corners or shoulder corners. Please remember to pay attention to the safe zone and trim margins to ensure your artwork doesn’t get cut off in the cornering
process.


PERFORATION

Adding a tear-off section to your tags can be perfect for things like retail promotions. To do this, simply add a straight dotted line to your design and be sure to select the perforation option in the 'Additional features' section of the order process. Please make sure the dotted line is straight and either horizontal or vertical. We are unable to perforate on an angle or curve.

VARIABLE DATA

Variable data gives you the flexibility to print different text, QR codes or barcodes on a single print run. For example, if you have 500 different QR codes to print on your design for asset tracking then all we need is an Excel spreadsheet database with the relevant information.

Please supply the Excel database in the format shown here. The first row of your Excel database will need to be your Title Headings and will need to be present to enable us to extract your information correctly.

SEQUENTIAL NUMBERS

If you have products that you’d like to keep track of then sequential numbering may be the perfect option. At the 'Additional features' stage of the order process select 'Sequential Data' and input the first and last number you require.

In your design, include the first number so we know the format you’d like them in (i.e. font size/colour). We'll then generate the numbers for you and send a PDF proof for you to review. The number on each tag will increase by an increment of 1.

Lastly, a few more tips that will help you supply the best possible artwork

  • Please make sure you supply your artwork in colour mode CMYK not RGB.
  • We love vector PDF files as it gives the best print quality but we’re able to accept the following file types: Adobe InDesign (INDD), Adobe Illustrator (AI), Adobe Photoshop (PSD). High resolution Jpeg, Tiff, EPS & PNG.
  • We recommend a minimum of 4pt text to be used on your tag artwork, any smaller will run the risk of your text being unclear to read.

We hope you found this mini artwork guide useful!
Please feel free to email info@handytags.co.uk with any questions you may have. Alternatively, our customer service team are always willing to help. Call 01275 460517